Strengthening its residential portfolio in India’s Silicon Valley, Prestige Group has secured a prime 21-acre land parcel in the high-growth corridor of Whitefield. The acquisition marks a significant milestone for the developer as it prepares to launch a massive mixed-use residential development aimed at the city’s tech workforce.
The Whitefield Expansion: At a Glance
The new project is set to transform the local skyline, focusing on scale and modern urban living. Here is the breakdown of what this 21-acre acquisition entails:
-
Development Potential: The site offers a developable area of approximately 4 million square feet.
-
Residential Focus: Plans include a premium housing complex featuring over 1,800 luxury apartments.
-
Strategic Location: Situated in the heart of Whitefield, providing direct access to major IT parks, the EPIP Zone, and the recently expanded Purple Line Metro.
-
Revenue Projection: The project is expected to generate a Gross Development Value (GDV) of roughly ₹4,500 crore.
Sustained Launch Momentum Across South India
This latest acquisition in Bengaluru follows a period of aggressive expansion for the developer across key southern markets. Prestige Group has been consistently refreshing its inventory with high-profile launches that cater to diverse buyer segments.
In Hyderabad, the group recently debuted Prestige Golden Grove, further establishing its presence in the city’s rapidly growing residential sectors. Additionally, the developer has added significant depth to its flagship “The Prestige City” township concept with the recent introduction of Eaton Park and Fernvale, both located within the expansive Prestige City ecosystem. These projects underscore the company’s strategy of delivering large-scale, amenity-rich communities that redefine urban living standards.
Market Outlook
| Metric | Project Impact |
| Land Size | 21 Acres (One of the largest recent deals in the area) |
| Connectivity | Proximity to Outer Ring Road & Whitefield Metro |
| Target Segment | Mid-to-High Luxury Residential |
| Launch Timeline | Expected within the next 2-3 quarters |
Industry Insight: Large land parcels exceeding 20 acres are becoming increasingly rare in Whitefield. This acquisition gives Prestige a competitive edge in delivering integrated amenities that smaller plots cannot accommodate.










